What's up, I'm Lionel. I'm an award winning Creative Director & Designer who has worked at several of Toronto’s top tier agencies. My clients have included brands like Kraft, McDonald’s, Nickelodeon, TD Bank, Walmart, adidas and Nike.
I’ve been on the jury for both the Marketing Awards and CMAs. I’ve created a clothing line, rebranded the CFL, and have been lucky enough to work with celebrity athletes like Chris Bosh, Kevin Pillar, and Connor McDavid.
I spearheaded a #StopAsianHate campaign in 2021 and was featured on CityNews. I’ve also been a guest speaker and panelist at Shopify, BrainStation, and Superside.
As a Creative Director at RBCx (formerly RBC Ventures) I was responsible for Mydoh's (and RBCx's) first in-house creative campaign, first video shoot & production, and led the charge in winning the company's very first advertising award – a CMA, Silver in the Financial Brand Building category.
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