Toronto
Home Shows

THE CHALLENGE
The Toronto Home Shows’ audience is getting older and the way people shop is continually evolving. This has lead to a decline in show attendance and relevance with the younger generations living in Toronto. In addition, the brand has 3 different Home Shows that are seemingly unrelated and extremely dated.

THE SOLUTION
We created a relatable, modern brand and design system to tie all 3 Home Shows together. To bring this new brand to life we developed a creative platform and new voice that came together through print, social, broadcast, and web.

BILD_LogoMaster_RGB_FINAL_noremax_Logo_BigOne_Primary_White_RGB.jpg
BILD_LogoMaster_RGB_FINAL_noremax_Logo_HomeImp_Primary_White_RGB.jpg
BILD_LogoMaster_RGB_FINAL_noremax_Logo_Smarter_Primary_White_RGB.jpg
HomeShow_BigOne_IndoorLiving copy.png
HomeShow_HomeImprovement_Renovate copy.png
HomeShow_SmarterLiving_RestoreRefresh copy.png
HomeShow_BigOne_OutdoorLivingGardening copy.png
HomeShow_HomeImprovement_IndoorLiving copy.png
HomeShow_SmarterLiving_Balcony copy.png
HomeShow_BigOne_RenoRefresh copy.png
HomeShow_HomeImprovement_OutdoorLiving copy.png
HomeShow_SmarterLiving_IndoorLiving copy.png
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